The most common question I think I get hands down is "Greta, where do I find a good sales manager, or who on our team do you think would be a good manager?"
"Most of the time, they take their best salesperson and promote him or they take somebody who has been in the field or sold before and hires them. What happens? Well, I'll tell you more often than not, it's unsuccessful. Why? To illustrate this point, I'm going to tell you a story about Evan.
I work with a very prominent, high-end web design company, one of the largest in the country. They have a wonderful reputation and their salespeople are skilled, though they needed to learn some process..."
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